It looks like the latest of my specialties is advising others on their social media strategy. I had two meetings in the span of a week, and another one coming up. I'm glad to help though :)
First I met with one of the staff members of an area social justice organization to discuss strategy and primarily how to improve engagement on their Facebook page. I also threw in a couple other ideas featuring more "just for fun" strategies as a way to draw in a younger, more energetic audience. Only part I find amusing is that most of the pages I run are frequented by an older demographic. Plus I'm getting used to living in a community where young people graduate high school or college, and then leave the area. I'll be meeting up with this organization again to help strengthen their strategy.
I also met with one of the board members of a small cancer charity. Gave her some pointers as well, because I saw a lot of fun ways to engage with the audience. Things like sharing photos from the parties held to create fund-raising bracelets, as well as ways to enhance the charity's relationship the businesses that sell those bracelets. I've also offered assistance when needed for marketing fundraising events.
The long and short of it is that my schedule has been fairly full. When I'm not offering advice I'm either at a networking group I'm over at School 15 volunteering. The kids there are so sweet.
